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Captive Images examines the law's treatment of photographic evidence and uses it to investigate the relationship between law, image and fantasy. Based around the scholarly examination of a bank robbery, in... czytaj dalej
Lewicki, Barry, Saunders, and Minton's: Essentials of Negotiations, 3e is a short paperback derivative from the main text, Negotiation. It explores the major concepts and theories of the psychology of bargaining... czytaj dalej
Gary Heerkens wrote the bestselling "Briefcase Book Project Management" (30,000 sold) and is a contributing editor to the influential industry newsletter "Successful Project Management"... czytaj dalej
Canon is one of the world's top companies. From a small optical workshop set up by several Japanese entrepreneurs, Canon has grown into one of the world's largest high-tech companies. How Canon Got Its Flash... czytaj dalej
The emerging .com revolution is creating the biggest shift in the way the world works since the Industrial Revolution. But the change is occurring with such speed that it is very difficult to absorb. While... czytaj dalej
This text covers seven management metaphors that have been of great value to the author and his clients over the years in his roles as a father, manager and management trainer. Some chapters contain checklists... czytaj dalej
This practical guide to the basics of market research takes a clear, concise step-by-step approach. It describes and explains the various tools and techniques available to market researchers. Comparative examples... czytaj dalej
Goal directed project management (GDPM) is a unique methodology that has been developed and refined by the authors over 20 years. During this period, GDPM has been adopted as a standard approach by organizations... czytaj dalej
The tourism industry is arguably one of the most important sources of income and foreign exchange, and is growing rapidly. However, national and international crises have huge negative economic consequences... czytaj dalej
Fully revised and updated, Problems in Marketing includes over 50 new problems. This varied and challenging collection of problems has been written as a learning aid to any marketing textbook. The problems... czytaj dalej